by Zoe Hawkins, Client Delivery Specialist at Atticus I think Atticus is the coolest thing since sliced bread. While most people think donor research is just wealth screening, Atticus takes the approach of looking at a philanthropist’s whole story, including motivations, patterns, and hidden connections in order to give our…
By Ben Mulch, Director of Product and Brand at Atticus For nonprofits, securing support from new major donors can feel like climbing a mountain. It’s tempting to stick with the familiar- cultivating relationships with existing supporters- but unlocking the potential of new major donors is becoming more essential every year.…
Featuring Philanthropic Couple Merrill and Ricardo Note: These reflections represent the personal preferences of one philanthropic couple and may not reflect the perspectives of all major donors. At Atticus, we believe effective fundraising begins with listening. That’s why we engage major donors in thoughtful, in-depth conversations that give nonprofits a…
